According to Mac Rumors, we haven’t received an iPad in the past year. This is very out of the ordinary for the iPad series. As Mac Rum ours notes, since the iPad line’s launch in 2010, Apple has released at least one new model per year.
And the sheer number of iPads on the market these days is so confusing. The iPad Pro comes in two sizes, as are the iPad Air, iPad Mini, low-cost iPad, and even less expensive iPad, which they continue to sell for some reason. And as a result, rather than decreasing, the number of iPad launches seemed to be increasing upward. With the exception of the Mini, Apple updated every iPad in 2022. They provided us with a new, affordable iPad, a new iPad Air, and a new iPad Pro.
So to not see a single new iPad in 2023 is quite odd. And I thought about it and thought about it and… I think this is a sign that Apple is having trouble refreshing the iPad. The iPads are in trouble. And here’s why.
So the first thing you might think is ‘Of course there are no new iPads, they’re good enough already.’ Are they though? I wrote a piece a while back titled Samsung is making Apple look bad which focused a lot on the iPad versus Samsung’s tablet.
I always expected the iPad to eventually be waterproof. And now that Samsung has beat them to it it’s just…. so disappointing.
This year Apple is rumoured to be bringing a periscope camera to the iPhone. Well, that’s nice, but it’s too little too late. And now the competition has leapfrogged Apple again with watches with more battery life and a tablet that is waterproof.
